2013 AVEDA Institute, Born To Style, Contest Journalism

Rob Campbell’s bold experiments in Contest Journalism

Don’t be scared if you find your blog post indexed here, its just one note in a powerful symphony of cohesive web storytelling. As soon as we know who won the 2013 Born To Style contests, and why four applicants were selected above all others as grand prize winners, in each city, then we can give the 2013 Born to Style overall story the happy ending it deserves.

Aveda Institute Canada, Born To Style Collects User Generated Media From Youth Who Are Talented Artists with Combs, Scissors and Professional Salon Styling Tools

Post by on Jan 31, 2013

Once again this nation’s top professional hair school, AVEDA Institute Canada challenges young people to step up and prove they were Born to Style.

Active in Toronto, Winnipeg, Calgary and Vancouver.  Updates coming

Aveda Institute Canada asks if you are Born to Style, make video, win tuition to hair school

Designing and presenting a User Generated Media UGM challenge around the art of professional hair styling where the reward is a year’s tuition in a top shelf hair school, a great way to share the creativity and sell the dream of being a professional hair stylist.

Born To Style Resources

public.fotki.com/Arob12/sproatup/born-to-style-squar.html
images59.fotki.com/v683/photos/0/1534160/8644168/BornToSt…

public.fotki.com/Arob12/miss-teen-canada/2012-born-to-sty…
images14.fotki.com/v218/photos/0/1534160/8771531/2_Toront…

ltrk.co/q/s/2mOwu
www.avedainstitute.ca/email/2012/monthly-january/main_ima…

www.flickr.com/photos/17683992@N06/8469547294/in/set-7215…
every photo here has a ‘hair school’ link to Aveda Vancouver or Winnipeg as

Discussion Forums

forums.calgaryn.com/showthread.php?t=826773
www.modelmayhem.com/po.php?thread_id=878737
www.forumvancouver.com/threads/vancouver-hair-school-asks…
kittyradio.com/soapbox/makeup-hair-perfume/113485-you-bor…
www.beautylish.com/t/auvvs/2013-aveda-born-to-style-video…
contributors.luckymag.com/post/aveda-institute-canada-see…
www.chictopia.com/forums/Health+and+Beauty/topics/Are+you…

forums.redflagdeals.com/2013-03-01-aveda-canada-born-styl…
www.pricenetwork.ca/ddeal/Aveda_Institute_Born_To_Style_S…
forum.smartcanucks.ca/339984-win-10k-hair-school-aveda-ca…
forum.zwap.com/index.php?/topic/122898-are-you-born-to-st…
www.canadianfreestuff.com/forum/f156/aveda-hair-stylist-2…
www.frugalshopper.ca/phpbb2/viewtopic.php?f=128&t=146371

www.univforum.com/canadian-universities/viewtopic.php?p=9…
thebeautybrains.com/bbforum/discussion/3479/aveda-canada-…

Blogs

smojoe.com/blog/2013/01/aveda-institute-canada-seeks-user…
www.sheryltips.com/2013-aveda-institute-born-to-style-win…
deblewis.ca/debblog/?p=5878

www.ettuandyou.com/2013/02/06/adventures-in-styling-with-…
www.weddinggirl.ca/blog/2013/02/07/2013-born-style-win-tu…
www.contestqueen.com/2013/enter-a-contest-follow-your-dream/
www.teenaintoronto.com/2013/02/2013-born-to-style-hair-sc…
www.jillojello.com/2013/02/avedas-born-to-style-2013.html
linerglittergloss.com/2013/02/2013-aveda-institute-canada…
www.beautycrazed.ca/2013/02/aveda-born-to-style-discover-…
www.torontoisfashion.com/2013/02/2013-born-to-style-schol…
www.alison-elle.com/2013/02/2013-aveda-born-to-style-cont…
99raina99.blogspot.ca/2013/02/are-you-born-to-style-win-f…
www.torontobeautyreviews.com/2013/01/beauty-news-aveda-in…

Misc

toronto.en.craigslist.ca/tor/spa/3599614874.html
vancouver.en.craigslist.ca/van/spa/3603632514.html
winnipeg.en.craigslist.ca/spa/3622400542.html
calgary.en.craigslist.ca/spa/3623342857.html

www.squidoo.com/2013-AVEDA-Canada-hair-school-scholarship, Born To Style

ImageImageImageImageImageImageImageImageImageImage

In Toronto, keep an eye on application updates by liking Aveda Institute Toronto Facebook Page and @Aveda416 on Twitter
In Winnipeg, like Aveda Institute Winnipeg Facebook Page and follow @Aveda204 on Twitter.
In Calgary, like Aveda Institute Calgary Facebook Page and follow @Aveda403 on Twitter.
In Vancouver, like Aveda Institute Vancouver Facebook Page and follow @Aveda604 on Twitter.

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Virgin Mobile sets Nov 19 as National Fearless Day

Sir Richard Branson asks us to show him what it means to be fearless...  and he promises to give some lucky Canadian $5000

Enter your video and you could win $5000

National Fearless Day

Branson himself made headlines in the 1990s when he floated around the world in a helium balloon, and more recently he  sailed across the Atlantic in an open boat.  So he’s without question one of the most fearless businessmen on planet Earth.  As such he’s perfectly qualified to judge a video contest that asks Canadians to submit their most fearless video for consideration and a chance to win $5000

Want even more insight into this event?  Check out comedian DJ Demers blog to get a grasp on all he’s doing for the cause…